Travel technology is a broad term, which is used to describe the application of IT, e-commerce as well as similar technology solutions within the fields of tourism, travel as well as hospitality. Hotel as well as tourism technology may be intended to assist businesses as well as their employees, improve the travel experience for customers, or both.
Ultimately, the goals or motivations behind implementing travel technology include automating travel as well as related processes, saving time, reducing costs, as well as creating a more seamless travel experience for consumers. Technology can be deployed to enhance the customer experience before, during, as well as after the trip.
Contactless Payments
An important format of travel tech is the capability of accepting contactless payments. This is going to allow travel companies to process payments much more quickly, including in situations where customers do not have access to cash, or their credit or debit card. It may also elevate the consumer experience, as it is one time saver.
The availability of contactless payments started as a convenience, but it has emerged as a key part of tourism marketing in the wake of the coronavirus pandemic. With travelers nervous about the spread of the virus, many are reluctant to handle cash. Using contactless payments as much as possible can also protect your own staff.
Robots
Robotics technology is one of the most exciting forms of travel technology as well as it is constantly improving. Within hotels, for example, robots have been used in concierge-like roles, helping to greet guests when they arrive as well as provide information. Some hotels have expanded their use further still, involving them in cleaning as well as luggage handling.
Within restaurants, robots can potentially have a role in food preparation as well as food service. In airports, they can be used to detect concealed weapons, while some manufacturers are also using robotics to create luggage cases that intelligently follow you. Moreover, travel agents are using robots for pre-screening, making waiting times more productive for customers.
As with many other technology trends within the travel industry, the uses for robots have actually increased in response to COVID, especially as they have the potential to reduce human-to-human contact.
Voice Search and Voice Control
Smartphones, smart speakers as well as AI assistants have all helped to increase the relevance of voice search as far as technology trends in the travel industry are concerned. In particular, a growing number of travel customers are using voice search to find as well as book airline tickets, hotel rooms as well as travel experiences. It is, therefore, crucial to design your website with voice search in mind, so that you can capitalize on this trend.
On top of this, voice control is also playing a growing role in actual travel experiences too. Within hotel rooms, voice-controlled devices can be used to control lighting as well as heating within rooms, or to obtain tourist information without needing to speak to a member of staff. This is likely to continue to expand into other areas of the industry too.
To sum it up
It is a well- known as well as data backed information that technology has affected individuals as well as businesses to a considerable extent both in for advantages as well as disadvantages. The hospitality as well as travel industry is no exception. There has been enough debate on whether technology has benefited the travel industry or has harmed it more.
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